5 key things you need on your website to help it convert customers
Creating a website for your business is a fine art. Not only must you design visually appealing site that’s modern and meets current SEO requirements but it also needs to be user friendly and contain enough information to engage your target audience and encourage them to buy.
Whether your site is selling shoes or services these 5 things are an absolute must on your new website to help convert visitors to customers.
![](https://numediagroup.co.uk/dev/wp-content/uploads/2019/10/traffic.jpg)
Informative content
A picture tells a thousand words
Words are undeniably important to get your message across, but images help to break up large quantities of text. Web users are faced with hundreds of pages of content each time they go online. Most people when faced with an expanse of text will bounce straight off and search elsewhere. You want to keep visitors on your site so make sure text is broken up by images and in manageable chunks to help encourage users through the page.
![](https://numediagroup.co.uk/dev/wp-content/uploads/2019/10/a-picture-tells-a-thousand-words.jpg)
Animation
- Scrolling image banners
- Rollover images
- Flashing links
- Videos