The global pandemic had a significant impact on everyone. The economic sector took a massive hit in almost all parts of the world. It has been a hard time for businesses of all sizes. Unlike larger firms, smaller companies have to take revolutionary measures to ensure they can pull through this tough time. While the local stores were shut down, e-commerce sales statistics have been rising. If you have or are planning to take your business online, you should avoid common website mistakes that lead to failures. The right website design in Portsmouth is the key to success. Here are some tips to get a grip in the industry:

• Get the basics right. Strengthen your core by getting all technical issues out of the way. Get an SSL Certificate to ensure the user of a safe browsing experience. Slow loading time makes a terrible first impression and most users leave the site. Adding a site map is also very helpful to ease the navigation process.

• Please keep it simple and have an easy user interface. The users shouldn’t struggle with finding basic options like the search, save or the purchase button.

• Your site should be optimised for mobile phones. Almost 80% of people today use their mobile phones for online shopping. A desktop site is challenging to use on a mobile phone. Make the font clear on the mobile site, and focus on the visuals and clear listings. Avoid giving a lot of details on one page, which might be challenging to read or too distracting.

• Pay attention to the critical pages of your website. Your home page or landing page is not the only significant page. If your product listing pages aren’t good enough, you will not be able to convert people into customers. Similarly, if the checkout or payment page is faulty, you will suffer losses.

• Every page of your website should be SEO friendly to boost your search page rank, which drives traffic to your page. There are a lot of factors that contribute to SEO, like blog, contact page, privacy policy and cookie policy.

It takes a lot of expertise to master the skill. If you want a well-designed website which is SEO friendly, contact Nu Media Hub. They consider customer growth as their priority and are one of the best for SEO and website design in Portsmouth. They listen to your needs and offer bespoke solutions, crafted for you.