Different Types of Brand Videos That A Business Can Use

members of staff behind the scenes filming

When the brands can communicate who they are, they get more leads converted into customers instantly. What is your business all about? What does your brand do? Why should people purchase your product or avail of your service?

Brand videos can help your business communicate its mission, vision, and brand value to its target customers. For this, you need help from professional business video services. Brand videos are made in a diverse array of styles. The aim of a brand video is to educate the target customers about the business’s mission, vision, and brand value.

Contact professionals for business video services in Crossbush and get a unique brand video for your business. This will boost your business readily.


What are the different types of brand videos?

Brand anthem videos

This video is a simple yet creative declaration of what your business brand is all about. What is your business about? Why do you exist? What do you stand for? A simple 2-minute video speaks volumes about your brand and attracts the attention of the target customers. The purpose is to make your brand memorable and strengthen the bond with the existing customer base.


Corporate culture videos

This short video aims to highlight the current corporate environment, work values, ethics, and fun activities within a business. It is mainly made to attract more fresh talent into the business.


Product/ service videos

Whether you have a product or a service, an effective way of selling is through creative and informative product or service videos. Including product/service videos on your website increases the number of visitors to your web page. These videos are more than 3 minutes long and generally include a short detail and the features of the product/service.


Social media brand videos

Customised according to the needs of the social media platforms, these videos are highly creative, very short and focused. They are posted to improve the number of followers on social media websites. With engaging social media videos, your business can increase brand visibility.


Customer feedback videos

Word-of-mouth marketing is a feasible way to boost a product or service’s sales. When fresh leads listen to happy customer reviews, they are provoked to make a purchase. Customer testimonial videos are eye-openers and add value to the business’s website. Hearing rather than reading has more power, so customer feedback videos are an integral part of every business website.


Business FAQ videos

Addressing customers’ common and probable questions is a way to keep them visiting again for second and third purchases. Business FAQ videos help make this possible. They are generally posted on the home page and are part of an effective customer management strategy.


Contact nu media group for professional business video services and to make your digital marketing a success. We have professional videographers who can help you with this. Contact us for more details.

Things To Keep In Mind During Bespoke Website Development

web development

With the help of bespoke website development, businesses are looking forward to creating a strong online presence. However, if you’ve opted for a custom website, it should differ from the readymade website solutions. Good custom websites target making designs and development that keep the visitors in mind first. Offering an unparalleled user experience takes a front seat during the bespoke website development.


With intense competition in today’s online business world, delivering a unique user experience is essential. Make sure you visit a renowned company for bespoke website development in Chichester.

What things should you keep in mind during custom website development?

Increase the speed of the website

How long would you linger on the website till the time it loads completely? Users get frustrated very fast. So, while creating bespoke websites, ask the developer to optimise the speed of the page. Slow speed on the website interrupts the user experience. Hence, ask the developers to fix the same when you’re getting a custom website developed.

Skip numbers, hyphens and keep address borders

If the domain names have numbers, remembering the same gets difficult. To help users remember the domain name, during the custom website development, ask the developer to skip including numbers and hyphens in the domain name. Also, you must adhere to choosing .com in the domain name instead of other extensions.

Keep the website mobile-friendly

A mobile responsive website is a major requirement for users. In contrast to laptops, thousands of people prefer using mobiles every day. Hence, you must ask the developer to develop mobile-friendly websites during the custom development. Once the customers can navigate from one button to the other without any issues, you can expect more and more conversations for your business.

Include a bespoke call to action

Unlike traditional website development and design, you can easily ask the developer to add a call to action button in a bespoke website. This simple button can help to convert visitors into leads. However, instead of adding it to the same part of the website, in a bespoke website, you can add it wherever you require it.

Add personal uniqueness to the website

Add a personal touch since you are getting a bespoke website developed for your business. Use your brand’s images, mission, vision and goals to deliver high-quality customer perception about your business. You can also add client testimonials, a company tour, and videos showing your services and product to allure visitors and convert them to leads.

Keep simple website navigation

If you don’t want visitors to navigate away from the website, keep the website navigation simple. Custom web developers focus on developing a descriptive design and a simple user experience. It would be best if you avoided the broken links and empty pages to make the website feasible.


Contact nu media group, a digital marketing creative agency with experienced web developers for bespoke website development in Chichester. We adopt a bespoke and tailored approach for every website.


Get in touch for bespoke website development.