Why Does Your Business Need a Web Designer?

Web Design

Why Does Your Business Need a Web Designer?

  • Navigation

Making it easy for your audience to navigate through your website is one of the necessary aspects. You may have to keep the choices simple, which indicates keeping minimum options for the audience. A good designer will keep this in mind and only put options that are necessary for your business. This will make sure that it is easy for the user to choose between the options.

  • User-Friendliness

How the website looks, how user-friendly it is, determines how it will impact the user or the target audience. There are few things that a user visits your website for – to search the services or products you offer; you’re about section and your contact details.  A skilled designer’s job is to make all these things traceable for the visitor. This includes putting your products and services in the primary section or displaying your contact details on the top side of the home page.

  • Conversion

The skilled designer you choose to hire must find you the best strategies to increase your website’s conversion rate. Your website may include an attractive call for action buttons or clickable links that will land them to the designated page. One of the many things that need to be kept in mind is not to crowd the space around the action button or link. Crowding the area around will divert the attention of the visitor.

  • SEO

Moving forward from a website’s visuals, SEO has to be a significant aspect your designer gives priority to. SEO can break or make the actual purpose behind a well-designed website. Your website needs to be SEO friendly so that it ranks on the search engine. There lies the trickiest part; you need to make sure that you are not keyword stuffing your website. The right web designer will know how to keep the perfect balance between keyword stuffing and making your website SEO-friendly.

  • Compatibility

When you are building a website, you have to make sure that it is compatible with every device widely in use. You will not make the website accessible to smartphone users or tab users in particular. You must make your website compatible with every OS and device. You would have to put a great effort into making it mobile-friendly, as the users will be mostly visiting your website from a smartphone primarily.

  • Professionalism

Even though this is the last one on the list, it is equally essential for your website. You need to make sure that your website looks professional. This is why you will need a skilled website designer. There is a big chance that your visitors will not be browsing through your website if they sense an unprofessional approach. You have to make sure that the website is clean and not crowded with information.

Hire nu media group if you search for great website designers to attract potential clients for your business.

5 Simple Website Design Trends that You Should Follow

Web Design

5 Simple Website Design Trends that You Should Follow

The field of website design observes constant transformation. Business houses should be aware of the latest trends that are ruling the industry right now.

To obtain an appealing website, you do not need to use something complex. A subtle and straightforward design can create a long-lasting effect on your viewers.

Web Design Agency


Here are some simple website design trends that you should follow to attract your visitors.


Imperfect Hand-Drawn Designs: Instead of the perfect graphics, try some imperfect hand-drawn shapes to create integrity on your website. The simplicity of such designs touches the heart of the users more than those complex graphical illusions.

Dark Mode: To stand out from the crowd, you should use dark mode on your website. This is the latest web design trend that attracts more viewers than the traditional light mode layout. It offers higher visibility and makes the colour contrast soothing.

Simple 3D Elements: Using simple yet impressive 3D elements will make your website not only attractive but also unique. Websites that use such components can promote their ideas better to their potential customers.

High-Quality Photographs: No matter how many new technologies are around today, the impact of good quality photographs in the website designing industry will never fade. Use pictures with high resolution to impress your users.

Floating Elements: This is a simple technique of modern web design that has become very popular. Floating elements and shadows are the right way to express your innovative ideas. These techniques create layers that make the entire page look intriguing.

At nu media group, we apply all these techniques to create exclusive, impressive, and functional websites for our clients. Irrespective of their industry, our experts can design the perfect website for them.

If you wish to get all the details about our website designing solutions, kindly contact us.

Latest Trends of Web Design in 2021


Latest Trends of Web Design in 2021

The web design trends are mainly based on technology, but they tend to develop an eclectic range of themes, ideas, fantasies, and functionalities. Here is an overview of the prime trends in website design that will rule the year 2021. The hi-tech design trends will take the visitors’ experience browsing the website to a new realm of realism. Digital and ordinary will blend like never before to make the websites part and parcel of everyday life.  If you are looking for affordable web design in Surrey, then the trends mentioned below will breathe life into the digital dimension.


Web Design Trends That’s Going to Make It Big in 2021

  1. Parallax Animation
It’s been quite some time you have witnessed the prevalence of the web-based animation trends year on year. You can reasonably assume that the animation approach will get more complicated as the background and foreground extremes’ page elements get separated. This will eventually give rise to the parallax effect.
  1. Neumorphism
Neumorphism is the design trend that imitates physicality with the aid of selective drop shadows overlaid with partly-flat colours. This style succeeds in skeuomorphism’s design tactics, which renders familiar, outdated materials into current designs. In 2021 it will guide the website design domain towards the paradox of minimalist realism. Simple, colours, icons, and flat designs constitute the main elements of this design scheme.
  1. Abstract Compositions

Abstract geometric shapes like circles and squares will also be instrumental in offering a minimalist and straightforward representation. It might have a restrictive impact as well, and expert web designers will incorporate it as a sprawling, complex composition offering the expected artistic freedom.

  1. Soothing Colours

The world gets a little more digital every day; it is evident that people spend most of their time on the computer and they end up straining their eyes by staring long at the screens. So, the colour composition of the website design should be comfortable with the senses. The website designers are focusing more colour schemes easier on the eyes. This is another crucial design trend for the year 2021.

There is much more to these design trends. Constant experimentations are going on to find out the most unique and futuristic trends that will stay for long. nu media group is a well-known web design company actively working towards bringing about the revolution in the website design domain.

Why pay for a bespoke website, rather than using a website builder?

Why pay for a bespoke website, rather than using a website builder?

Living in the digital world comes with its own set of pros and cons. Businesses are now required to have an online presence to gain an edge over their competitors. With new companies emerging every day, it is essential to have a stronghold in your market with Bespoke Website.

A badly-designed website will make visitors exit the page even before they glance at your products or services. Often small or medium-sized businesses are tempted to choose a website builder instead of bespoke website designs. However, if you wish to get better lead conversions, choose a custom website design in West Sussex. 

What is a Custom Build/Bespoke Website?

A bespoke website is specifically built, keeping your business objectives and values in mind. Custom website developers will code your website thoroughly to deliver a unique design. Bespoke websites offer unlimited options in design, UI/UX, accessibility, navigation, and functionality.

You can speak to your web design team and seek recommendations on user experience and usability.  Website designers have specialised knowledge to help businesses achieve their goals quickly. They will boost your purchase rate, phone calls, or lead generation.

Bespoke websites boost user experience by improving –

  • Website navigation
  • Hierarchy and structure
  • Call-to-action points like forms and buttons
  • Website interactivity

Bespoke Website vs Website Builder

Website builders will provide you with a pre-designed site template for your brand. These templates cost less than bespoke site which often tempt businesses to choose. However, such websites are built with a vision of one-size-fits-all, which may alter your business’s image. Template websites designed by website builders come with limited to zero scopes of customisation.

Thousand other websites will be using the same website template as your business. Your business will fail to voice its uniqueness and values to the customers. The coding of such templates often integrates many features that will result in a greater loading time. You will also have limited control over your website settings and functionalities.

Website builders often fail to offer complete technical support as the templates are built by third parties. Some templates may also have integration or functionality issues which can do significant damage to your business. However, these problems are solved by choosing a website design. A custom website comes with benefits including –

  • It allows you to implement future changes and expansion to your website seamlessly.
  • It allows you to create a robust online presence with no limitations.
  • Custom coding features allow you to have complete control over your website’s performance and functionality.
  • Web developers will offer full technical support to ensure seamless integration of all systems.

To survive in the fiercely competitive online-business world, you need to highlight your business values,  products and services along with your unique offerings. nu media group offers bespoke website design in West Sussexfulfilling your goals. They will regularly upgrade your site and offer complete technical support. Gain more organic traffic and ROI by working with nu media group.

For more details about our services call – 01243974490